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Bang Media helped TTNQ reach over a million new web users for the first time, delivering exceptional digital marketing results during a challenging time for the tourism industry.
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Tourism Tropical North Queensland (TTNQ) plays a crucial role in promoting Cairns and the Far North Region as a premier travel destination. Our team was tasked with creating a digital marketing strategy to elevate their online presence.
A targeted digital strategy to enhance TTNQ’s visibility and increase engagement in the competitive tourism market.
Tourism Tropical North Queensland (TTNQ) is a regional tourism organisation that promotes Cairns and the Far North Region as key travel destinations. Spanning 380,000 square kilometres, the region attracts 2.3 million visitors annually, generating significant revenue and sustaining thousands of local jobs.
We created a comprehensive digital marketing strategy that would boost TTNQ’s search visibility, website traffic, and brand Share of Voice (SOV). Our approach focused on adhering to best-practice SEO guidelines, ensuring long-term success for their online presence.
The project resulted in a highly effective SEO and Paid Search Ads strategy, which continues to drive exceptional results for TTNQ.
Our SEO and paid search campaigns were designed to improve search visibility, website traffic, and long-term growth for TTNQ.
The key focus of our strategy was to improve TTNQ’s online presence and increase its visibility among potential visitors. By optimising search engine rankings and delivering paid search campaigns, we helped TTNQ reach a wider audience and drive significant traffic to their website.
Additionally, we ensured that all efforts aligned with industry best practices in SEO, providing long-term benefits beyond the initial campaign. The result? A significant boost in search visibility and traffic, helping TTNQ maintain its position as a leader in regional tourism marketing.
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Bang Media helped TTNQ reach over a million new web users for the first time, delivering exceptional digital marketing results during a challenging time for the tourism industry.
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Lani Strathearn
Marketing Manager
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Tourism Tropical North Queensland
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